Instagram Reels have become one of the most popular ways for creators to share content and gain new followers. With Reels being given prime real estate on the Instagram app, it’s no surprise that many users want to increase their Reels views.
Getting more eyes on your Reels can help grow your account and reach new audiences. But with so much competition, it can be tricky to stand out. Here are 10 proven hacks to get your Reels seen by more people and rack up those reel views on Instagram.
1. Optimize Your Captions
Captions are one of the first things people see when coming across your Reels. That makes them prime real estate for keywords and optimization.
- Include your main keyword(s) in the first line so they are visible without having to click “more”.
- Use relevant hashtags and tags to help with discovery.
- Ask questions and encourage engagement in the caption.
Optimizing your captions with keywords, hashtags, and calls-to-action will signal to the Instagram algorithm that your content is relevant. This can boost impressions and views.
2. Leverage Trends and Challenges
Jumping on trending sounds, dances, challenges, and topics is a great way to make sure your Reels get viewed by a wider audience.
Check out what challenges like the “add yours” trend in 2024 are popular and put your own spin on them. Or use sounds and songs that are going viral to take advantage of that traffic.
Getting your Reels featured on trending topic pages or suggested because of a viral sound can introduce your content to new viewers who will hopefully follow and engage with you.
3. Post at Optimal Times
The time you share a Reel can have a big impact on how many people see it right away. In general, earlier in the day tends to performs better.
Some optimal times to post include:
- 7-9 AM
- 12-2 PM
- 5-7 PM
The key is posting when your target audience is most active on Instagram. Doing some testing with different times and analyzing the engagement can help you find the right windows for your niche.
4. Use Relevant & Popular Hashtags
Hashtags are essential for discovery on Instagram. Using a good mix of niche-specific and broader popular tags can expose your Reels to new audiences.
Do keyword research to find the top hashtags around your content topic. For example “reels” “reelit” “reelvideo” for Reels content.
Also use widely followed hashtags like #instagramposts #instagramvideo #instareels. Try reviewing top posts for your niche and seeing which tags they use.
Aim for a mix of 5-10 well chosen hashtags to improve discoverability without keyword stuffing.
5. Cross-Promote Between Your Own Accounts
If you have multiple Instagram accounts or profiles on other platforms, leverage them to get your Reels viewed more.
Share your Reels to your Instagram Stories and feed. Repurpose content for TikTok. Post Reel previews or links on Facebook, Twitter, YouTube etc.
Cross-promoting your Reels across your channels exposes them to new sets of followers. The ideal viewer for your Reel might be connected to you somewhere other than where you originally posted it.
6. Run Ads to Your Best Performing Reels
Instagram Ads offer a straightforward way to get your top Reels seen by more of your target audience. You can run ads right from your Instagram Business profile.
Analyze your existing Reels and take note of which ones already see high engagement and views. Turn those into ads to boost their reach even further.
Well-optimized and targeted Reels ads can be an affordable way to increase views. Test different demographic and interest targets to see which resonates best.
7. Interact with Other Accounts
Be an active member of the Instagram Reels community by regularly interacting with other accounts in your niche.
Watch, like, comment on, and save Reels from other creators. You can also share great Reels you discover to your own Stories.
This type of engagement shows the algorithm you are creating content that aligns with user interests. It may also lead to organic cross-promotion when other accounts return the favor.
8. Collaborate with Others
Collaborating on Instagram Reels with others in your industry is a win-win. You both gain exposure to each other’s audiences.
Do a collab Reel where you blend your content styles together. Or simply repost each other’s Reels to your own feed and Stories.
Finding relevant creators to team up with on Instagram Reels is a great way to tap into a new audience already interested in your niche.
9. Reuse Your Best Content
Repurposing top-performing Instagram Reels into new formats can keep that content generating views over time.
Turn an engaging Reel into a short IGTV video or Instagram Live. Extract key clips for Stories. Or download and reuse the content on other platforms.
Find ways to give your best Reels new life rather than having them get lost in your profile. More exposure means more potential for new eyeballs.
10. Create High-Quality Reels
At the end of the day, creating compelling Reels that provide value to viewers is how you build a loyal audience.
Use eye-catching visuals, be creative with edits and effects, and use captions and on-screen text to keep people engaged. Understand what is resonating with your audience and do more of that.
Consistently producing high-quality, entertaining Reels tailored to your niche is the key to sustaining views and growth over the long-haul. Patience and persistence pay off.
How to Make a Reel on Instagram
Making an Instagram Reel is easy and can be done right from the Instagram app. Just follow these steps:
- Open the Instagram app and swipe right from your main feed to open the Reels camera.
- Tap the record button to capture video clips up to 30 seconds each. You can record all at once or in multiple shots.
- Add music, effects, timers, captions, stickers, and more to enhance your Reel. Get creative!
- When finished, tap “Next” and go through the options to trim length, cover image, and add a caption.
- Finally, post your completed Reel and watch the views come in!
Source From – How to Make a Reel on Instagram in 4 Easy Steps
Final Tips to Increase Your Instagram Reel Views
- Analyze which Reels perform best and make more like them
- Learn from what top accounts in your niche do
- Be authentic and add your unique style
- Post consistently to build an audience
Getting more Instagram Reels views takes effort, but it’s achievable with the right strategy. Be thoughtful in creating captivating content, optimizing discoverability, and promoting your Reels across Instagram and beyond. With time and refinement, your views will grow.
FAQ About Increasing Instagram Reels Views
Here are answers to some frequently asked questions about getting more Instagram Reels views:
What is the best time to post an Instagram Reel?
The best times to post a Reel are typically 7-9 AM, 12-2 PM, and 5-7 PM according to multiple studies. However, posting when your target audience is most active is ultimately what matters. Do some testing to find the optimal times for your niche.
How do you increase views on Instagram Reels?
Strategies to increase Instagram Reels views include using relevant hashtags, joining viral challenges, collaborating with others, cross-promoting from other accounts, running ads, posting at peak times, and consistently creating quality, valuable content.
How many views are good for an Instagram Reel?
There is no one-size-fits-all all for a “good” number of Instagram reel views. It depends on your account size and niche. As a benchmark, micro and nano influencers often consider 100-500 views a good performer. 1,000+ views are excellent. For larger accounts, views in the thousands and tens of thousands can be expected.
How long does it take for a Reel to go viral?
There is no set time it takes to go viral. Some Reels catch on immediately while others slowly gain momentum over weeks. Using viral sounds, trending hashtags, and promoting your content increases your chances of quickly picking up views and engagement. But nothing is guaranteed, so persistence pays off.
Also Read – How to Use Instagram Automatic Likes to Boost Your Profile’s Visibility
